Any Urwatul Wusko

Drivers of Tourist Satisfaction and Revisit Intention at Selecta Recreation Park

This study examines the determinants of tourist satisfaction and revisit intention by integrating destination image, social media marketing, and customer experience as key influencing factors. Employing a quantitative explanatory design, data were collected from 120 visitors to Selecta Recreation Park in Batu City, Indonesia, who had visited at least once. The data were analyzed using […]

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Pentahelix Model to Create Shared Value in Empowering the People of Winong Village, Gempol District, Pasuruan Regency

This study addresses the gap in understanding how such policies influence local economies, specifically in Winong Village. The research introduces a novel application of the pentahelix model, focusing on private actors’ role in fostering “Creating Shared Value” (CSV), an evolution of Corporate Social Responsibility (CSR). Unlike traditional CSR initiatives, CSV emphasizes collaborative value creation that

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